The storytelling community of the Global South, both local and diaspora, is currently navigating an inner balance of re-charge vs. reboot, often pulled by a sense of duty and responsibility towards the latter.

In a time when narratives that dehumanise, stereotype, or misrepresent the Global South and other marginalised identities are on the rise, Freshly is committed to playing a part - however small - in humanising stories, especially in the rooms where decisions are made.